You ever lie in bed wondering how you let it get this far?

Long days. Dragging yourself to the gym. Skipping meals. Trying to “eat clean.”
Yet your stomach’s still soft, your arms stay small, and the mirror just pisses you off.

You avoid photos. Keep your shirt on.
You feel embarrassed around your girl… worried she’s noticing fitter guys.
And your confidence is taking the hit.

Here’s the truth… if you don’t fix it now, this becomes your life.
Tired. Frustrated. Stuck.
And in five years, you’ll hate that you didn’t change when you had the chance.

At 17, I started my fitness journey.

It showed in everything I did, or didn’t do. I was quiet, self-conscious, and second-guessed myself. I wanted better friendships, more attention from girls, and to feel proud of who I was, but my body held me back.

I hid under baggy clothes, avoided pictures, and skipped social events. At school, I felt invisible and awkward.

But I didn’t know where to start. So, I turned to YouTube and Instagram for advice. Big mistake.

I heard everything from "Don't eat carbs" to "Cut all your favorite foods" and "Eat chicken, rice, and broccoli every meal."

I tried it all: strict diets, insane meal plans, and advice from people who didn’t understand my struggles. But I gained weight in all the wrong places, face, love handles, and man boobs.

It hit me hard…I couldn’t keep living like this.

I began working 40-hour weeks at the grocery store while also studying nutrition in college.

If I could work this hard for someone else, why wasn’t I working just as hard for myself?

That realization changed everything.

I returned to the gym with a completely different mindset and approach.

Once I applied these methods and stayed consistent, I started seeing results. And the momentum just kept building.

After years of staying dedicated, seeking the right guidance, hiring my own coach, and surrounding myself with supportive people, I achieved my dream physique.

I wanted to help others achieve the same transformation.

So I got certified as a personal trainer and nutrition coach. I started creating content and coaching men on how to build muscle while losing that soft gut look

I learned how to eat to sustain long workdays and tough workouts. Even with 10-12 hour shifts and training, I have energy all day because I fuel my body correctly.

I discovered how to balance a busy fitness lifestyle with vacations, work dinners, and social events. Now, I can enjoy the foods I love without feeling guilty.

No matter what even when life gets busy, I make time for workouts that help me build muscle and lose fat.

I went from a skinny-fat kid who hated the mirror… to a confident, jacked leader who takes on life head-on.

Now, I can wear what I want, take my shirt off at the beach, and feel proud of myself.

I've build a successful fitness business that's allowed me to change the lives of dozens of men and allowed me to move to Bali for half a year to focus on growing it.

What you need is the right plan and the right support to keep you consistent and accountable.

I promise it would change your life

He came to me stressed having hit a weightless plateau, eating less than 2000 calories, and every drained

He now looks like a superhero thanks to a focused push-pull-legs split tailored to his busy schedule, prioritizing compound lifts and progressive overload.

Seb thought the program was too expensive, but after realizing that he was spending more on fast food and takeout each week than the program costs, he decided to invest in himself. With my guidance, Seb lost 10 pounds in the first 8 weeks and now feels more energized and confident than ever.

We made every workout efficient, capping at 45 minutes while still maximizing muscle growth and fat loss.

He came to me after months of struggling with stress eating caused by his busy work schedule

We dialled in his nutrition by using meal prep and calorie tracking, ensuring he hit his protein goals no matter how hectic his schedule got.

Henrick was overwhelmed with his 50-hour work week and felt like he didn’t have time to commit to a fitness plan. But after working with me, we created a time-efficient workout and nutrition plan that fit into his busy lifestyle. In just 10 weeks, he lost 22 pounds and felt more productive and focused at work.

A flexible meal plan with grab-and-go options made it sustainable during night shifts and long flights.

He came to me overwhelmed after a breakup, wanting to proof to himself that he could do good on this own

Isaac struggled with motivation and was unsure where to start, always getting lost in the gym or feeling too overwhelmed to stay consistent. After working with me, we developed a personalized plan that helped him focus on simple, effective exercises. In just 16 weeks, Isaac transformed his body, gained muscle, and now feels confident, motivated, and excited about his workouts every day.

The game-changer was weekly check-ins, where we reviewed his progress, adjusted his workouts, and ensured his eating plan matched his muscle-building goals. Every week, we set a target for calories and lifts, holding him accountable to hit them.

Nathan was juggling full-time school and work, and on top of that, he was struggling with binge eating, missed workouts, and poor sleep. No matter how hard he tried, he couldn’t stay consistent, and it left him frustrated and stuck.

With my coaching, we built a simple system: structured meal plans that fit his schedule, accountability around training, and sleep routines to keep his energy up. Instead of random bursts of motivation, Nathan finally had a plan he could trust.

The result…while keeping his favorite foods in, balancing his busy life, and never spending hours in the gym. Today, he feels lighter, more disciplined, and confident in his ability to stay in control.

For years, Jose was caught in the dirty bulk–crash cycle: eating everything in sight to gain weight, then burning it all off because he felt too fat. As a full-time engineer training for an Ironman, his schedule was already packed- and he had no idea how to eat to bulk up properly.

Together, we created a muscle-focused meal structure that fueled his endurance training while actually packing on lean size. No more guesswork, no more yo-yo cycles: just precision nutrition and progressive overload training tailored to his goals.

In just 8 weeks, Jose gained 6 pounds of lean muscle while still feeling light and athletic for his Ironman prep. For the first time, he sees visible growth in his chest, arms, and shoulders, and he’s doing it in a way he can sustain.

Most programs just give you a plan and leave you to figure it out. That’s why you fall off track: no one’s there to hold you accountable or stop you from making excuses. You need someone who ensures you’re following through every single day.

Your workouts aren’t designed for progress. You don’t know how many sets or reps to do, how to progressively overload, or how to target muscles properly. Worst of all, you’re probably not even tracking your lifts.

"What if I don’t have time for a fitness program?"
Isaac worked 50-hour weeks and thought he had no time for fitness. With a time-efficient workout plan, he fit in effective sessions without sacrificing work or family. In 16 weeks, he bulked up 23 pounds, gained energy, and found a sustainable fitness routine.

"What if I’ve tried other programs and didn’t get results?"
Henrick had tried multiple programs without success. We broke down his goals and tailored workouts and nutrition. In 10 weeks, he dropped 22 pounds and built lean muscle, learning to stay consistent and make lasting progress.

"What if I’m not motivated enough to stick with the program?"
Leo struggled with motivation and consistency. With personalized coaching and accountability, he stayed committed. In 6 weeks, he lost 10 pounds, transformed his body, and became more motivated and confident.

1. How much does it cost? Depends on where you’re starting and what you need. Like pricing a house without seeing it, I don’t guess. What I can say: guys say it’s the best investment they’ve made because it finally works.

2. Why not just go to the gym on my own? If that worked, you’d already be there. The issue isn’t effort. It’s no system. We give you the blueprint so you stop wasting time.

3. How fast will I see results? 1 to 2 weeks: more energy, better sleep. 4 to 6 weeks: visible changes. 12 weeks: people notice.

4. What if I’m super busy or travel a lot? Most of my clients are. We train 3 to 4 times a week, under an hour, anywhere. Busy isn’t the problem. No plan is.

5. Do I need a gym? No. Home, hotel, or gym. We build around your life.

6. Do I have to quit alcohol or eating out? No. We plan for real life so you still get results without feeling restricted.

7. What if I have no motivation? That’s normal. Motivation comes after results. You start. Momentum follows.

8. How long are the workouts? About 45 minutes, 3 to 4 times a week. Right work beats more work.

9. Is this for skinny arms and a soft stomach? That’s exactly who this is for. We build muscle and lose fat at the same time.

10. What if I’ve never followed a program before? Perfect. This is plug and play. Follow the steps, you win.

11. What if I don’t get results? Follow the program and don’t see results, you get a full refund. I’ll even send you 50 bucks for pizza. That’s how confident I am.

12. What’s included? Custom training. Personalized nutrition. Direct access to me. Weekly check ins. Client group support. You always know what to do.